SEO Specialist
About the Role
Join us as our SEO Specialist
Responsibilities
- Develop SEO strategies to improve the ranking of value thinking in Google search engine results
- Through the research and analysis of SEO keywords and market trends, formulate the content and subject direction of value thinking articles to ensure that the output of articles that can bring large traffic
- Develop a list of article content topics and article publication schedules, manage article writers to increase the output of high-quality SEO articles
- Research and supervise the algorithms and changes of competitors and search engines, and promptly propose adjustment plans to improve the competitive performance of value thinking articles
- Optimize and update the content of past articles, and update the links to the text to improve the ranking of value thinking articles on search engines
- Develop external links to the website to improve the overall ranking index of the website
- Track, analyze and organize website data, and formulate corresponding strategies in time through data changes to increase the flow of value thinking websites
- Plan and produce high-quality lead magnets, work closely with the marketing funnel team, and use multiple strategies to promote lead magnets to obtain more new leads
Requirements
- Have relevant experience in writing quality content
- Familiar with WordPress operators is a priority
- Familiar with website analysis tools, such as : Google Analytics、Google Keyword Planner、Google Search Console and others
- Master the latest SEO strategy related knowledge
- Have a basic understanding of search engine ranking factors and search engine algorithms